Lead Generation

Top 4 Ways to Improve the Quality of Your Website Sales Leads

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Gone are the days when hundreds of telephone callers would make cold calls to thousands of so-called customers in the hope of getting a sales lead. We have to be grateful for the internet which has paved the way for companies in reaching thousands of customers through social media, emails, Google search, Google AdWords and […]...

lead generation strategies b2b
Lead Generation

Lead Generation Techniques for B2B

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Google Analytics is the most effective tool to analyze all your traffic data on your website, social media platform and search engines. Research has shown that email marketing is the most effective channel for B2B lead generation. Similar surveys report that social media and content marketing are also the most effective forms of B2B lead generation. […]...